Staff Writer, Content Developer
We are looking for an outstanding writer with a strong interest in small business and internet technology. The individual can convey their enthusiasm for our products and services through the written word, be it through blogging, email, social media, or web site copy. The perfect candidate will be someone who shows up to work every day looking to find and implement creative, innovative solutions that contribute to the success of HEROweb and our customers.
Overall Responsibilities
Create and distribute our monthly newsletter, create our weekly short marketing tip email blast, write frequent blog posts, participate in social media outreach, write web site content, and learn how to deliver Search Engine Marketing services. We are looking for someone with excellent writing skills, enthusiastic interest in and ability to learn about small business internet strategy, excellent Internet research skills, ability to use web applications fluently (such as Twitter, Facebook, Wordpress and others) and the ability to become an expert user of these and other internet marketing platforms.
Essential Functions
- Write content for blogs, web sites, and social media for HEROweb and its clients.
- Optimize client web sites for search engines
- Work with marketing team to create and deliver effective campaigns to market HEROweb services.
- Monitor, communicate about and act on industry news
- Communicate with our customer base (via blog/email/newsletter/social)
- Research, stay current and write about online marketing opportunities and topics for small business.
- Implement campaign tracking to enable us to track results
- Document and continuously improve all work processes
Specific examples of the marketing work we will expect you to complete at a high level
- Research keywords for SEO services
- Optimize web page content and page titles
- Write web site content
- Build incoming links
- Write blog posts several times a week on topics like:
- HEROweb accomplishments and news
- Cutting edge industry news
- HEROweb customers
- Marketing ideas for our customers
- Services and Resources of value to our customers
- Tweet on behalf of HEROweb multiple times per day
- Actively participate in online networking through web discussion groups, blogs, Linkedin, etc.
- Develop content for our HEROweb and MightyMerchant web sites
- Write ad headlines, ad copy and landing page copy for HEROweb and it's clients.
Beneficial Skills and Abilities
- Knowledge of HTML
- Exceptional attention to detail
- Awesome writing skills
- Ability to work independently
- Ability to understand the goals of our business customers
- Ability to prioritize projects and meet deadlines
- Lifelong learner
Compensation
Base Pay: Dependent on experience
Full-time benefits package includes:
- Medical Insurance
- 6 Paid Holidays
- 5 Paid days off annually, after 6 months
If you are interested in working for HEROweb, we encourage you to review the content of our site to learn about our company. We also recommend checking out
http://www.mightymerchant.com
To apply for this position:
Please send a cover letter and resume to us: click here to email us
Make sure to specify the position title in your subject line.
NOTE: Job descriptions are not intended, and should not be construed to be exhaustive lists of all responsibilities, skills, efforts, or working conditions associated with a job. They are intended to be accurate reflections of those principal job elements essential for successfully executing this job.