Learn > Classes and Presentations > Web Marketing Presentations > Learn to Analyze Your Web Traffic

Learn to Analyze Your Web Traffic

Power Point Presentation
This is the powerpoint outline for today's (7/13/2011) presentation at the WVAMA lunch.
- www.hero-web.com/shop/images/wvama_analytics.pdf
We covered a HUGE amount of ground in less than an hour.

Google's Resources
- www.google.com/analytics/index.html

Google's Blog
- analytics.blogspot.com/

Iphone App
- www.google.com/analytics/apps/about?app_id=48001

Integrating Google on Your Website
- support.mightymerchant.com/home/mm4/page_951/google_analytics_setup.html

Clarity Trumps Persuasion
One of our favorite studies on the psychology of landing pages.

www.marketingexperiments.com/improving-website-conversion/claritytrumpspersuasion.html

Ecommerce Blog Posts
- Quick Tip: Tracking Your On-Site Search With Google Analytics
- Can't Get to Your Google Analytics Stats Each Week? Have Them Come To You
- Shaping Your Web Traffic
- Traffic Segmentation with Google Analytics

- Should You Accept Google Aanlytics Data Sharing?

Practical Ecommerce Articles
- Transitioning to the New Google Analytics
- Google Analytics: Use Profile Filters, Advanced Segmentation to Understand Your Visitors
- Increase Conversion Rates by Identifying Funnels and Goals
- Using Google Analytics for Keyword Segmentation and In-Depth Analysis
- Google Analytics on a Tight Schedule
- Tagging URLs for Better Tracking in Google Analytics
- Monitor "Bounce Rates" to Improve Conversion Ratios

HEROweb Articles
- www.mightymerchant.com/home/mm5/page_1241/google_analytics.html

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Learn > Classes and Presentations > Web Marketing Presentations > Learn to Analyze Your Web Traffic

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