Introduction to Shopping Feeds



Are you looking to increase and diversify your store's exposure by marketing to highly qualified consumers, actively researching and shopping for the products you sell?

With a HEROweb Comparison Shopping Engine (CSE) feed management campaign, we can help with this goal.

Our CSE campaigns are designed to place your products in front of as many shoppers as possible, as efficiently as possible. With a detailed inventory feed built directly from your site's product data, our team can generate exposure across the web's top shopping engines, such as Google, Shopzilla, and Amazon.

Our team then manages your feed's performance, making ROI-driven decisions for all comparison shopping engines, down to the SKU level. We continually analyze your feed's performance data, allowing for product-level inclusion or exclusion optimization, maximizing each engine's return.

We can optimize titles and descriptions, include promotional ad copy, and place any type of company image or logo you see fit.

Also included in a HEROweb CSE feed management campaign is engine-level performance reporting, delivered to you directly from our team.

Some of the sites we work with:

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Continue to learn how HEROweb manages shopping feeds

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