Marketing Bites

Sign Up for Bing Webmaster Tools

When it comes to search, there is no doubt that Google is the king. However, focusing solely on Google and ignoring its biggest competitor, Bing (Microsoft's search engine), would be a mistake. We recommend that you utilize Bing Webmaster Tools to make sure your site has maximum impact on Bing search.

Bing has been working dilligently to gain ground on Google by matching many of the services that have made Google so effective. Microsoft has its own Bing Webmaster Tools that offers similar functionality to Google's Webmaster Tools.

Bing Webmaster Tools has many resources to help increase your traffic coming from Bing including keyword reports, link and keyword research tools, and a dedicated SEO section to make sure your site is following best practices for Search Engine Optimization. A great walkthrough of the Bing's Webmaster Tools functionality can be found at SearchEngineWatch.

We highly recommend signing up for a free Bing Webmaster Tools account and make sure you add it to your arsenal of online marketing tools!

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About the Marketing Bite

Marketing Bites are short actionable tips to help you market your business. Each Bite contains a marketing idea and an easy to complete action. The Marketing Bite is emailed weekly to subscribers.

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